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Berwick Street, Soho
London, England, United Kingdom
51.5133° N · -0.1347° W
Get DirectionsThe cover of Oasis's second album "(What's the Story) Morning Glory?" (1995) was photographed on Berwick Street in Soho, London — a narrow, market-lined street that has been associated with the record trade since the 1950s and was still home to several independent record shops when the photograph was taken. Two figures walk toward each other on the pavement in the foreground of the image; they were later identified as Owen Morris (the album's mixer) and the photographer Brian Cannon's friend Sean Rowley. The location — rainy, urban, slightly shabby — was entirely fitting for an album that announced British rock's return to confident self-assurance.
"Morning Glory" became one of the best-selling British albums in history, producing singles including "Wonderwall," "Don't Look Back in Anger," "Champagne Supernova," "Some Might Say," and "Roll with It" — an embarrassment of commercial and critical riches. It arrived at the peak of the Britpop movement and sold over 22 million copies worldwide. The Gallagher brothers — Liam and Noel — were simultaneously the most celebrated and most combative figures in British music, and the album's swagger was entirely consistent with their public personas.
Berwick Street retains a handful of independent record shops and market stalls and remains a destination for music pilgrims recreating the album cover photograph. The specific stretch of Berwick Street visible in the image is between Peter Street and Walker's Court. Soho's character has changed significantly since 1995 — many of the record shops that defined it have closed — but the street itself is largely unchanged and the photograph's perspective is easily recreated.
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